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Portugal Fashion - Bloom

The João Sousa brand debuted on Portugal Fashion's Bloom platform in October 2018 with its "Filhos do Lago" collection for Spring/Summer 19. After its debut, it was invited to integrate the new platform, Bloom Upload, from which was part  from March 2019 to October 2020, thus adding 4 new collections: Refuge FW19 , Legadema SS20 , Bellamira FW20 and Horizonte SS21. JSB has been mentioned since its beginning in the national and international press such as Vogue Italia, Vogue Portugal, Elle Poland, Elle Portugal,, among many other digital platforms. 

JSB Family


JSB has joined its family with several different personalities who choose the brand as their favorite to create their stories, live new moments and build their future. We are very happy with the preference of all those who welcome us and give us the opportunity to shine! 



João Sousa Brand wants to open space for new photographers, stylists, art directors, videographers to express themselves artistically and in this way collaborate with them in the realization of editorials, campaigns, films, among others. All projects are welcome to JSB.



We recall some mentions in the national and international press about the João Sousa Brand and also the participation in interviews and television programs.